Tuesday, July 20 | Wednesday, July 21
| 7:00am – 8:30am | Morning Workout |
| 11:30am – 12:30pm | Lunch |
| 1:00pm – 2:00pm | Welcome General Session This session is the opening and welcome to the GG convention. Within this intro session we will take you on a journey from the acquisition of Golds Gym by RSG Group to the future of the brand from a franchise and company perspective. Covered will be current developments and status of the franchise network. Additionally we will guide you through the program of the next days. Speakers: Sebastian Schoepe, Colin Thomas, Jörg Fockenberg, Kevin Christie |
| 2:00pm – 2:30pm | General Session: RSG Vision and GG Big Picture Rainer Schaller, CEO of the RSG Group International, would like to welcome all visitors personally – He will share his vision for the RSG Group and set the bigger picture for Gold’s. Speakers: Rainer Schaller |
| 2:30pm – 3:30pm | General Session: Brand, Communication, GG Berlin All about Gold’s Gym– the most iconic fitness & bodybuilding brand in the world! First we will travel back in time to 1965 and relive the most significant events that have had the biggest impact. How did the brand transform over the years? Why is the famous legacy so powerful and important? Together we will honor and celebrate the past before we analyze the presence. Where are we today? What are our strengths and weaknesses? What are our brand standards, our brand voice and brand truth? To understand the past as well as the present is necessary in order to continue our time travel to the future. What are short and long-term goals? How can we grow , get even stronger and continue to evolve as brand and family. Speakers: Pierre Geisensetter |
| 3:30pm – 4:00pm | Break |
| 4:00pm – 4:30pm | General Session: How to Remodel Existing Gyms In this session the just finished remodeling of two GG gyms in the US will be explained in depth and shared with the audience in detail. Speakers: Sebastian Schoepe, Pierre Geisensetter |
| 4:30pm – 5:00pm | General Session: Gold’s Gym Brand Speakers: Todd Lancaster |
| 5:00pm – 5:30pm | Closing: Recap Day 1 Speakers: Rainer Schaller, Sebastian Schoepe, Jörg Fockenberg |
| 5:30pm – 8:00pm | Core and Welcome Reception Kick-off the 2021 Gold’s Gym Global Convention strong with the grand opening of The Core and official Welcome Reception! Join us on Monday evening from 5:30 PM – 8 PM to get your first look at all the resources and samples our vendors have in store this year. Complimentary hors d’ourves and cocktails will be served in The Core. You won’t want to miss this special event filled with contests, freebies, photo ops plus a few surprises! |